Privacy Policy
Last Updated: 2026
Atherton Tennis ("we," "us," "our," or "Company") operates athertontennis.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all its features, functionality, and services.
Information We Collect
We collect information in the following ways:
- Personal Information: When you voluntarily provide it (e.g., name, email address, contact details through forms or subscriptions)
- IP Address: Your Internet Protocol address is automatically logged
- Cookies: We use cookies and similar tracking technologies to enhance your experience
- Usage Data: Information about how you interact with our website, including pages visited, time spent, referral sources, and clicks
How We Use Information
We use collected information for the following purposes:
- Analytics and performance tracking to understand user behavior
- Affiliate tracking and commission calculations for casino partners
- Site improvement, optimization, and user experience enhancement
- Communicating with you regarding updates, promotions, or support
- Compliance with legal obligations
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for basic site functionality
- Analytics Cookies: Track user behavior and site performance
- Affiliate Tracking Cookies: Monitor referrals to casino partners
- Marketing Cookies: Enable targeted advertising and remarketing
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect website functionality.
Third-Party Links
Our website contains links to third-party casino operators and affiliate partners. We are not responsible for their privacy practices, terms, or content. We strongly encourage you to review their respective privacy policies before providing any personal information. Your use of third-party websites is governed by their own terms and policies, not ours.
Your Rights
As an Australian user, you have rights under the Privacy Act 1988 (Cth) and may also have protections under applicable privacy legislation depending on your location. You have the right to:
- Access your personal information
- Request correction of inaccurate or incomplete data
- Request deletion of your information (subject to legal obligations)
- Opt-out of marketing communications
- Lodge a complaint with the Office of the Australian Information Commissioner (OAIC)
If you are located in the EU/UK, GDPR rights apply. If in the USA, CCPA rights may apply. Contact us to exercise any of these rights.
Data Retention
We retain personal information only as long as necessary to fulfill the purposes outlined in this policy or as required by law. Analytics and usage data are typically retained for 12-24 months. You may request deletion of your data at any time, subject to legal retention requirements.
Contact Us
If you have questions, concerns, or wish to exercise your privacy rights, please contact us at:
Email: privacy@athertontennis.com
We will respond to your request within 30 days or as otherwise required by applicable law.